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Getting Started

Working with a new Content Management System (CMS) can be confusing, especially if you have little or no previous experience. This section is intended to provide useful tips and strategies to assist you as you build and modify the content for a DNN Website.

Tutorials

Useful Tips

Bulk Media Upload

Uploading content to the Website is a simple process using the HTML Pro module.  Regardless if it is an image, document, flash file or video, the steps are basically the same for each. You can utilize the same process to upload single or multiple media for any page or module.

Working with Files:
You can find specific instructions for uploading images and documents here.

Troubleshooting Tips:
You cannot upload documents at the same time as images, you must use the Document Manager to upload documents.

If you want to replace a file with the same name you may do so by placing a check in the checkbox marked 'Overwrite if file exists?'

  • Always upload images and graphics to the 'Images' folder. (Files that end in .gif, .jpg, .png, etc.)
  • Always upload documents to the 'Documents' folder. (Files that end in .pdf, .doc, .ppt, etc.)

Determining Workflows

The primary benefits of using workflows are to facilitate business processes and improve collaboration.  Consult with us to determine the best workflow solution for your website project.

Stock Photos

Stock photography has become an important part of websites. As users are more visual, these photographs can help break up your content and provide a better user experience--without taking up your time in taking and editing your own photos to use.

We encourage you to review the copyright on images you choose to use on your site. In order for a stock image to be used on your site, it either needs to be: 

1) purchased through a stock photo site for the correct rights or

2) it needs to be royalty free. Photos that are "royalty free" usually have some sort of stipulation of use, so please review their terms and conditions carefully.

Here are two sites where you can find photographs to use from. Feel free to Google for different stock photography sites, but make sure to read the terms and conditions for different photographs and sites.

UCLA Image Library: This is available to all UCLA staff. To get access to the stock photos, you must request an account. Access is usually granted within 24 hours.

Pexels: Is a popular site for free stock photographs. If you view their licensing page, you will see that these photographs are available for use for both commercial and personal use, with a stipulation that the people will not appear in a negative light. 

Writing for the Web

When writing for the web, you must consider a lot of factors, but most importantly consider your audience. Who are you writing for? What are their needs? Focus your content around your users' needs and tasks, not around yourself and your organization.

As for the right tone, if you rather choose one that is more casual or more "professional", it is up to you and your department. However, once decided, aim for a unified tone, look and feel throughout the site. This tone creates a psychological impact on your users, and is a subtle message about who you are. 

Probably one of the greatest recommendations we can give to departments is:

Write content that is easy to skim & scan: 

Users read differently on the web from a book--they do not read word for word. They scan and skim content to get a quick impression and ignore the rest. 

- Be concise, direct. Keep wording simple.
- Start with your conclusion (Inverted Pyramid style). 
- Use bullet points and numbered lists
- Limit each paragraph to one key concept

Here are some link recommendations for you to continue your learning about writing content for the web:

UCLA's Brand Guidelines - Digital Copy Tone: UCLA has a branding guideline, and also has information about copy tone. We encourage you to review it. 

Rutgers Writing for the Web: Rutgers University has a great reference for writing for the web for their university departments.

Open2Study Writing for the Web Course: This is a free course for users to explore how writing style, web design and structure can grab the attention of and engage online readers.

Lynda.com Writing for the Web: Lynda.com is provided as a benefit to all UCLA staff and students for free. This course contains information about web content strategy and includes challenges to test your knowledge as you complete it.